![]() Consider what you want your new header to stand for. With your header image, you’ve got a window of opportunity to make a lasting impact on your visitors. You have a decent amount of flexibility here, so use it to your advantage. It’s certainly larger than your profile picture and takes up much more real estate on your profile or page.īest practices dictate that you don’t have to only stick to a logo. ![]() Your header image, at first sight, may be even more noticeable than your profile picture. Then, select a header image that fits well into the overarching aesthetic. First, make sure your profile picture is properly branded. The bottom line is that you’ll need your profile picture, header image, and brand aesthetics to all match. You’re going for an overall cohesive look, so you’ll want to take this into consideration. Whatever you’re using for your profile picture, you want to look at everything from the color to the imagery to the style that you’re using, because you’ll want your header image to look great paired up with it. Does it take your specific brand design conventions into account? Does it feature your brand’s colors? What about the overall mood? Does it reflect the brand experience you want your audience to have? Next, consider whether your profile picture aligns with your visual brand. The bottom line is to use an eye-catching, clear image that users can identify at a glance. If you’re a solopreneur or a personal brand, you might choose instead to use a picture of yourself, and that’s perfectly fine. In many cases, it will be your business’s logo. Your profile picture, after all, is likely already up and running. Specifically, you want to check out your existing social media branding and profile picture. Look At Your Current Brandingīefore you start designing a single cover image, you need to take a look at what you’ve already got going on in your profile. ![]() Ready to create visually interesting, distinct, highly-branded social media header images that will make the right kind of impact on your target audience? Let’s go step-by-step through the process. How to Design Perfect Social Media Header Images You can use the same cover photo across multiple platforms, but you should always make sure that the header image is fantastic. A quality cover image will help you stand out, showcase your professional brand, and can even help new users know what you’re all about. Your header image, therefore, is key to making a strong first impression and helping solidify your brand identity. As far as branding opportunities go, this is pretty much prime real estate. Facebook, Twitter, LinkedIn, and YouTube all have the option to add cover images, and they’re all immediately noticeable. No matter what platform you’re on, header images always stretch across your entire profile. Why Social Media Header Images Matter So Much In this post, we’ll take you step-by-step through the process so that you can immediately give your profiles a visual and branding boost. Profiles look downright empty without them, and the last thing you want your audience to say when they visit your page is “Wow, they’re not really trying all that hard.”ĭesigning the perfect cover photos for social media isn’t all that difficult with the right tools and ideas in place. We’ve come a long way since then, and header images are now a must-have for all businesses and organizations using social media. Images were used in posts, but not often, and header images either didn’t exist yet or weren’t popular. Let’s face it: header images are crucial to social media success.īack in the good ol’ days, brands only really needed to worry about one image on social media: their profile picture.
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